Transformation

It’s Okay to Steal but Don’t Imitate

It’s okay to steal from others sometimes in your marketing, we all do in some way, but imitating another will end up hurting you... and not necessarily how you might think. I’ll start appropriately enough, with “stealing” from Oprah Winfrey: “It all boils down to one thing...it is your ‘relationship’ to the source, and that [...]

Look up! Turn a Pity Party into a Positive!

Have you ever thrown yourself a party?  How about a “pity party?” We put on pajamas, put a spoon in the ice cream container and watch The Notebook… again. Let’s face it, we all experience low times. We have disappointments, set backs and things that seem like failures that can leave us feeling pretty bad.   Sometimes, [...]

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