It’s Okay to Steal but Don’t Imitate
It’s okay to steal from others sometimes in your marketing, we all do in some way, but imitating another will end up hurting you... and not necessarily how you might think. I’ll start appropriately enough, [...]
Myth Busting – Tell Your Story Already
If you are an entrepreneur or working within a company that allows you to market and brand yourself, then your story is the MOST important thing in your marketing tool box! It will make you [...]
How to NOT Network Like Average Joe (or Jane!)
Social media strategies and e-mail campaigns are an important part of business marketing but Intuitively, we know there is still nothing more effective at building quality business relationships than a good old-fashioned face-to-face meeting. So, [...]
Re-New-ed Perspective
This past season I was a bit quiet. It seemed there was a lot of tragedy this past holiday season, the most joyous time of the year, and my personal favorite season. We were not [...]
Are We Broadcasting What We Want?
Sometimes we see someone who changes his or her broadcast or self-representation with a change of the wind. In a recent conversation with an old friend, we remembered someone who had done this very blatantly. [...]
What a Pony Can Teach us About Confidence
Sometimes we get lessons on life from surprising sources… We adopted a new pony named Coco into our herd this week. She is ridiculously cute and although I worry about her being so small, she [...]
Creativity Sparks to Get Unstuck
It's been raining all day, and for me rain can spark creative juices. I'm taking a few seconds in between rain drops to spend with you and ask, what sparks your creativity? So often we [...]
5 Reasons to Create a Holiday Video for Your Business
A holiday video, as part of your marketing campaign, is something you should jump on right now because: It’s current. The majority of those using social media are more accepting of visually stimulating marketing pieces [...]
Hanging Off a 40 Foot Tower
Hanging off a 40 foot tower is definitely outside of my comfort zone! I screamed like a girl once or twice on my way up, but I did it. You see, I have a 40 [...]
What’s Your Cause? Let’s Do this!
What is your cause? What is the thing that just gets your heart and prompts you to make a difference? There are three things people attribute to keeping them happy worldwide: Nature Gratitude and Meaning. [...]