Sandra Dee Robinson

About Sandra Dee Robinson

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So far Sandra Dee Robinson has created 16 blog entries.

It’s Okay to Steal but Don’t Imitate

It’s okay to steal from others sometimes in your marketing, we all do in some way, but imitating another will end up hurting you... and not necessarily how you might think. I’ll start appropriately enough, with “stealing” from Oprah Winfrey: “It all boils down to one thing...it is your ‘relationship’ to the source, and that [...]

Myth Busting – Tell Your Story Already

If you are an entrepreneur or working within a company that allows you to market and brand yourself, then your story is the MOST important thing in your marketing tool box! It will make you stand out in a crowd. It will magnetize those to you that you most want to work with. It influences [...]

How to NOT Network Like Average Joe (or Jane!)

Social media strategies and e-mail campaigns are an important part of business marketing but Intuitively, we know there is still nothing more effective at building quality business relationships than a good old-fashioned face-to-face meeting. So, why are so many people wasting valuable time when they head to a networking event? Thousands of phone numbers in [...]

Are We Broadcasting What We Want?

Sometimes we see someone who changes his or her broadcast or self-representation with a change of the wind. In a recent conversation with an old friend, we remembered someone who had done this very blatantly. It's a sure way to lose trust of the folks around you. What can we learn from this? How can [...]

What a Pony Can Teach us About Confidence

Sometimes we get lessons on life from surprising sources… We adopted a new pony named Coco into our herd this week. She is ridiculously cute and although I worry about her being so small, she is extremely confident and has been taking care of herself!  Animals can teach us a thing or two about getting [...]

Creativity Sparks to Get Unstuck

It's been raining all day, and for me rain can spark creative juices. I'm taking a few seconds in between rain drops to spend with you and ask, what sparks your creativity?  So often we get stuck in cognitive patterns,  so knowing how to tap into our creative thinking is a great skill.    Pablo Picasso [...]

5 Reasons to Create a Holiday Video for Your Business

A holiday video, as part of your marketing campaign, is something you should jump on right now because: It’s current. The majority of those using social media are more accepting of visually stimulating marketing pieces and less attracted to written copy. Including a video on a landing page can increase conversion rates by 80%! It’s [...]

What’s Your Cause? Let’s Do this!

What is your cause?  What is the thing that just gets your heart and prompts you to make a difference? There are three things people attribute to keeping them happy worldwide: Nature Gratitude and Meaning. Having meaning in our work and life is something that some experts say can even help us to live longer.   [...]

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